Braier Group is committed to reducing our environmental impact and promoting sustainable practices across all areas of our business. As a fully remote digital marketing agency, we are proud to embed sustainability into our operations by design – not as an afterthought.
This policy sets out the steps we take to operate responsibly and contribute to a more sustainable digital economy.
1. Our Commitment
We recognise the climate emergency and accept our responsibility to minimise harm to the environment. We are committed to:
- Reducing our carbon footprint
- Promoting low-impact digital practices
- Working with clients and suppliers who share our environmental values
- Continually improving our performance through review and innovation
2. Green Hosting
All websites hosted by Braier Group use infrastructure powered by 100% renewable energy, provided by partners that actively invest in low‑carbon data centres.
We also prioritise:
- Efficient coding practices to reduce energy consumption
- Autoscaling and server optimisation to improve power efficiency
- Low-impact architecture and optimised media use for faster, cleaner web experiences
3. Remote-First Operations
Braier Group has operated as a remote-first company since inception, avoiding emissions associated with commuting and office-based energy use. To support this:
- All team collaboration takes place online using secure, low-energy digital platforms
- Travel is limited to essential business purposes only, and alternatives (e.g. video calls) are prioritised
- When travel is required, we encourage the use of public transport or carpooling wherever possible
4. Paperless by Design
We operate a paperless business model, reducing waste and unnecessary resource use.
- Contracts and documents are signed using e-signature platforms
- Invoices, proposals and reports are issued digitally
- Print is avoided unless legally required or client-specified
5. Supplier Responsibility
We work only with suppliers, hosting partners and technology providers that:
- Operate sustainably and use clean energy where possible
- Share our commitment to reducing environmental impact
- Comply with all relevant environmental legislation and certifications
6. Continuous Improvement
We regularly review our practices to reduce our environmental impact further, including:
- Exploring carbon offset options
- Improving digital design to reduce page weight and load energy
- Monitoring developments in sustainable tech and green digital marketing
7. Compliance and Accountability
Braier Group complies with all applicable environmental legislation and seeks to exceed minimum requirements wherever feasible. Responsibility for delivering this policy lies with our leadership team, with input from every member of our distributed workforce.